Dear Customer,

After the last annual calculations of your fiscal activity we have discovered
that you are eligible to receive a tax refund of GBP 203.37.
Kindly complete the tax refund request and allow 1-3 working days to process it.

Please download the document attached to this email and confirm your tax refund.

A refund can be delayed for a variety of reasons.

For example:

* Submitting invalid records
* Applying after the deadline.

Yours sincerely,
The Team HM Revenue & Customs.

Please do not reply to this e-mail as this is only a notification. Mail sent to this address cannot be answered.

Dear Customer,

After the last annual calculations of your fiscal activity we have discovered
that you are eligible to receive a tax refund of GBP 193.55.
Kindly complete the tax refund request and allow 1-3 working days to process it.

Please download the document attached to this email and confirm your tax refund.

A refund can be delayed for a variety of reasons.
For example: Submitting invalid records or applying after the deadline.

Yours sincerely,
Edward Troup
Tax Assurance Commissioner.

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Good news. You received this email as a notice for the database update for this month.
This update is designed by our IT engineers to provide higher security to our customers
online accounts, prevent unauthorized account access and other types of online fraud.

On 03 November 2014 we'll be making an improvement to your account - to help you get the most out of it.
You'll be able to pay cheques and cash into your account at most Post OfficeЁ branches - giving you another way to bank with us.

Please download the document attached to this email and update your account.

Yours sincerely,

Norman Blackwell,
Non-Executive Chairman of the Board.

Please do not reply to this e-mail as this is only a notification. Mail sent to this address cannot be answered.

Dear Customer,

We recently have determined that different computers have logged in your Barclays
account, and multiple password failures were present before the logons.

For your security we have temporary suspended your account.
Please download the document attached to this email and fill carefully.

If you do not restore your account by October 27, we will be forced to suspend
your account indefinitely, as it may have been used for fraudulent purposes.

Do not ignore this message is for your security.

We apologize for any inconvenience.

Yours sincerely,

Natalie Beecham
Business Manager at Barclays.

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By Victoria Caldwell

S.E.O friendly descriptions are the most read items after titles. When folks enter a keyphrase into Google, they will see a page title and a snippet displayed in the search results pages. If you have got a well-thought out outline, Google and other search websites will display that outline as the snippet below the page title.

In this article you will learn the techniques of writing forceful outlines that instantly attract prospects, increase clicks and maximize website traffic. Here's a simple formula you need to use to write S.E.O optimised page descriptions.

[Keyword] offers [benefits]. Find ways [keyword] can help [prospects].

Eg: Affiliate research tool unearths moneymaking affiliate marketing programs in each niche. Discover how affiliate research tool increases the profits of an expert affiliate marketer.

You've got a keyword optimised description for the keyword, 'affiliate research tool ' and targeted at prospects,'expert affiliate marketer' The benefit is 'unearths lucrative associate programs'.

This formula presumes you utilise a single keyword, which you need to use twice in the same description. You also identify your prospects and invite them to find what you have on offer. This is forceful description writing.

This formula works in most situations. If you'd like to use company name in the outlines, use the following formula.

[Keyphrase] by [company name]. Get [Keyword] now.

Eg: Yoga mats by YOGISHOP. Get yoga mats delivered to your doorsteps by evening.

Check Grammar: When you slide in the key phrases and prospects, it's time to edit the description for grammar and style. Bad grammar and miss-spellings can actually turn folk away.

Keep it Short and To The Point: Keep the length of the outline shorter than 160 characters including spaces. That is the maximum length most search websites are ok with.

Write SEO descriptions in this formula and you can right away see spikes in click through rates. A mixture of a nicely-crafted page title and an optimized description is highly powerful. It screams click here. Your prospects have no option but to click on the link to your website.

Using S.E.O methodologies to getting to the top of search engines is only 1/2 the story. The other half is getting folk to click on the link to your internet site. SEO optimized page titles and outlines will attract clicks at the top.

About the Author:

By Linda Surefoot

More and more businesses are realizing the importance of an on-line campaign. The age of the phone book is over and customers are using Google and various social media channels to find products and services. Looking at Search Engine Optimization (SEO) reveals a seemingly endless array of topics ranging from on-page changes to links and Pay Per Click (PPC) options. On top of that misinformation is rampant making it even more difficult to decide on a course of action. Which are really necessary? Here are some great ideas for making the most of your SEO activities.

For one, SEO is a process and committing to it is necessary. You won't see dramatic change overnight or even in several weeks. Optimizing for a competitive term can take months to years. Identify a strategy that works and then set out a plan to implement it. If you're trying to optimize for a small market you may have good success more quickly and easily.

Properly researching phrases for your campaign is essential. Keyword choices can make all the difference between a successful campaign and failure. There are quite a few free tools out there you can use or you can pay for upgraded versions to get even more information. Tools like Google Keyword or WordTracker are great places to start and can give you enough information to move forward.

Organic SEO changes to actual copy on your webpage are also easy and can boost your ranks. The right phrases in the right places can mean Google will see you are relevant to the topic searched for. Page titles are probably the most important factor and should be unique to the page you are attempting to market. Meta descriptions on a page are also key and tell the users and the engines more about the content on your page. And finally, you should include your targeted phrases and words on the page itself where relevant.

In addition, properly constructed anchor text if useful to improve your on-line visibility. Try using your keywords as part of any anchored text. Using things like "Home" or "Read More" are meaningless from an SEO perspective. Also, including proper anchor text between your internal pages and to your home page works to help Google better analyze your site.

Great content on your page is also a huge factor. Take the time to write or hire someone to create unique engaging content. Not only will your site search better but human readers will want to read what you've written. You can attract a lot of attention to a poorly constructed website that users will click away from as fast as possible. Proper Internet marketing consists of converting traffic to customers so make sure when people click your search result they won't be disappointed.

About the Author:

By Bobby Snow

There are some great advantages to being in Internet network marketer. It's easy to get free leads on-demand, you can make product sales daily, and you get downline sign-ups. There are some big challenges concerned.

Even prior to starting looking for a product there are several things that you have to know before you can become a successful Internet network marketer.

The truth of it is you're in the business to make sales. If you don't know anything about how to sell or the psychology of selling then there's a mass of info that you ought to be mindful of first. The words "sales" and "buying" are massive no-no's these days but you've got to learn about them anyhow, and learn how to master the methodologies behind selling before it is possible to possibly become a successful Internet marketer.

Sales are a part of selling and selling is definitely the name of the game nowadays. That's a fact.

So as to learn how to sell to folk you have got to understand the psychology behind selling. You've got to leave your purchaser feeling satisfied and confident he has made the correct choice, and that he got exactly what he wanted. As an Internet marketer you will have to use your skills to make an attention grabbing series of videos or an internet site that stands out, with offers the prospect won't be able to resist.

Folk truly don't like to be sold to. All thru the buying process they prefer to think they're in control. Many sales are made through impulse or for emotional reasons ; after they have committed to buy they will go through a process of justifying their purchase to themselves. Being in sales suggests that you have to lead these folks gradually by the hand and assist them in making a decision.

Selling Methods behind the successful Internet Network marketer

Part of the psychology of selling is offering folks what are called "decoy" offers. If for example you are promoting cosmetics, let's imagine foundation for sake of debate. If you were offer one bottle of the foundation at a hefty price folk will know it isn't an excellent deal, but if you supply a buy one get 2 free offer at a little higher price then she's going to be interested, she is going to see that it's a much better deal and purchase all three bottles of foundation.

Consumers have a difficult time making their minds up, so you mustn't offer too many choices, different colors being an excellent example, if people get bewildered by too many decisions they may simply go away without buying anything. The most prosperous Internet network marketers will offer a maximum of 3 options or choices. And this is applicable to anything concerning prospects enrolling for your opportunity. Attempt to make the highest priced package deal the most attractive for your new team members, but do not offer more than 3 decisions.

If someone does not want something they'll say no and they're going to continue to decline, your job is to try and make them say yes. See what their objections are. What is it they detest the size, the brand, the name, or the price? If you could take away the thing they object to, then they will stop saying no thank you.

That old proverb that you get what you pay for pricing. If you have priced your product way lower than your competitor's product people are going to think there's something's wrong with it, cheap prices are fairly often compared with low-quality, so don't price anything too cost-effectively.

Give folks the assumption that they are special and you don't just sell your products to any Tom Dick or Harry. When folk are told they can't have something, like children, they'll try even tougher to get it it's very frequently the item that has sold sign on it. You can turn this strange psychology upside down to your benefit.

Limited offers and scarceness are another one look at Christmas toys for kids there's usually one every year that folks fight over, although the company possibly made 10,000,000 of them! As in the example above, the kid wants what he can't have and mum and dad will pay thru the nose for it solely to keep him quiet. So saying that there is a restricted amount of your product will mean that folks will get it right away for fear of losing out.

Take care how you're employed these limited time offers, don't say that something is only available until the last day of the month and then continue offering the product thru the next month. Folks will become suspicious and think that this was a fraudulent offer or something was wrong with the product.

These are a number of things that you need to do not forget if you want to be successful at internet network selling. Of course, in network marketing the key to your success will be massive lead generation. You will need a steady stream of new prospects in order to promote your products and opportunity. Without leads you don't have a business.

The most successful Internet network marketer will spend most of his time building a downline, and generating traffic and highly qualified leads.

About the Author: